Brand Style Guide
BeatsFest - Logo Usage Guide
Music Streaming service
COVER PAGE
BeatsFest style guide’s purpose is to make it easier for the brand to be consistent and recognizable over time. The brand logo and all aspects regarding its use should comply with the rules set forth either internally or externally.
This helps build brand awareness, equity, and loyalty. This document provides instructions for the prope
BeatsFest - Logo Usage Guide
Music Streaming service
TABLE OF CONTENTS
BeatsFest - Logo Usage Guide
Music Streaming service
BRAND MISSION
The target market of Beatsfest is a diverse group of music listeners, primarily consisting of Generation Z. These individuals were born between 1997 and 2012. However, Beatsfest also has a thriving business among Millennials—people born between 1981 and 1996.
BeatsFest - Logo Usage Guide
Music Streaming service
PERSONALITY & TONE OF VOICE
Your brand style guidelines support your marketing initiatives by ensuring your messaging is consistent with brand standards. This helps build brand equity, which makes your brand more recognizable in the market and contributes to audience awareness.
BeatsFest - Logo Usage Guide
Music Streaming service
COLOR VARIATIONS FOR PLACEMENT
BeatsFest - Logo Usage Guide
Music Streaming service
THINGS TO AVOID ON IMAGES